The Liverpool midfielder claimed his season-high haul of 12 points in Saturday's 3-0 win.
That has earned Jota over 245,000 new owners, more than five times the amount of any other player ahead of Friday’s 18:30 BST deadline.
The Portuguese's brace against Arsenal took his tally to five goals in his last seven Gameweek appearances.
When selected, Jota has been involved in 50 per cent of Liverpool’s goals this season, identical to the premium-priced Mohamed Salah (£12.4m).
Jota has scored every 91.3 minutes in 2020/21, a rate quicker than any other player in Fantasy.
At a cost of just £6.8m, he has the form and fixtures to provide outstanding value over the remainder of the campaign.
According to the Fixture Difficulty Ratings (FDR), only one of Liverpool’s final eight matches scores more than three.
|31||AVL (H)||3||35||SOU (H)||2|
|32||LEE (A)||3||36||WBA (A)||2|
|33||NEW (H)||2||37||BUR (A)||2|
|34||MUN (A)||4||38||CRY (H)||3|
That schedule also raises the appeal of the Reds’ other key players in both attack and defence.
Salah’s goal against the Gunners leaves him just one behind Harry Kane (£11.6m) in the race for the Golden Boot.
In defence, Trent Alexander-Arnold (£7.3m) matched Jota’s 12-point haul against Arsenal, combining an assist with a clean sheet and three bonus points.
The right-back has claimed 21 points in his last two appearances and is finally showing the form that made him the top-scoring defender in Fantasy last season.
Part 1: GW30 FPL stats: Captain Kane rewards faith of millions
Part 2: GW30 Bonus points: Rodriguez and Coleman lead the way
Part 3: FPL Saturday review: Pereira stars on day of season-high hauls
Part 5: GW30 Lessons: Kane a must-have for the run-in
Part 6: Who to target for the run-in? What the experts say