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Talking Tactics

Reid will add clinical touch to Cardiff

Adrian Clarke 22 Jul 2018
Bobby Reid, Cardiff

Adrian Clarke says the striker signed from Bristol City will bring a new dimension to promoted side's attack

Adrian Clarke analyses the tactical impact Premier League summer signings will have on their clubs.

Bobby Reid

What a difference a year makes. Twelve months ago Bobby Reid was a wide man on the periphery of Bristol City’s first team.

But since Bristol City head coach Lee Johnson reinvented him as a striker last summer the 25-year-old has not looked back.  

Scoring 19 Championship goals, as well as providing seven assists, Reid was signed by Cardiff City for their return to the Premier League.

Catching the eye with his skill and movement, plus possessing a poacher’s instinct, Reid was involved in 38 per cent of Bristol City’s goals last term.

He will provide Neil Warnock with something fresh ahead their latest tilt at life in the Premier League.

Options for Warnock

Teams managed by Warnock almost always feature a strong target man. Both Kenneth Zohore and Gary Madine fit the bill.

Scoring from set-pieces and second balls looks set to remain a key part of Warnock's strategy.

But, Reid’s arrival from Ashton Gate is fascinating because it offers the Cardiff manager a contrasting alternative.

Reid is not a physical presence, but can back into defenders to lead the line well. 

He boasted a respectable 79 per cent pass accuracy last season, so there is potential to use him as a lone striker.

If that happens, his pressing and lively runs will give rival defenders a different type of headache.

Potential partnership

Warnock may also use him as a partner to Zohore or Madine.

Reid is excellent at dropping into pockets of space to turn and link play, and will always try and create clever one-twos in and around the box.

A little-and-large forward combination could work effectively for Warnock.

Reid v Cardiff forwards
Championship 2017/18 Reid Madine Zohore
Shots/90 1.94 2.63 3.09
Chances created/90 1.2 1.57 1.04
Dribbles completed/90 1.47 0.3 1.38
Goals 19 10 9
Mins/goal 213 298 298
Assists 7 7 5
Mins/assist 577 425 536
Clinical finisher

Reid is a more ruthless finisher than Zohore and Madine.  

Receiving far fewer goal opportunities than his new team-mates, he showed a superior clinical edge throughout 2017/18.

This could prove crucial. Cardiff scored 13 fewer goals than Wolverhampton Wanderers and 10 fewer than Fulham, the other two promoted sides. Finishing was not the Bluebirds' strong point.

Reid has natural predatory instincts, latching on to rebounds, crosses or knockdowns in or near the six-yard box.

While predominantly right-footed, he can finish with his left foot, and his head, too.

When you study Reid’s shot-goal conversion rate it is easy to see why Warnock wanted his services.

Reid's superior conversion rate
Championship 2017/18 Reid Madine Zohore
Conversion rate 21.8% 11.5% 9.8%

This season will be a step into the unknown for a player who has never performed in the top tier before, but he should excite the fans in south Wales. 

Reid is an effervescent striker with the potential to trouble Premier League defenders.

Tomorrow: Torreira offers Arsenal graft and craft

See: Talking Tactics - 2018/19 summer transfers

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