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Heads Up

3 Feb 2020
Heads Up February 2020

The football family will unite in February 2020 to support the Heads Up mental health campaign spearheaded by The Duke of Cambridge.

The Premier League will dedicate its Matchweek 26 fixtures, split over 8-9 February and 14-17 February, to raising awareness and encouraging conversation around mental health. 

The campaign's underlying message is to #kickoffaconversation, helping people to start talking about their mental health.

Clubs of all levels will feature Heads Up branding across stadiums, programmes and player kit, in a major unifying moment that aims to get the nation talking about mental health

This message, along with Heads Up branding, will be seen by millions around the world at the Premier League fixtures over the two weekends through branding in stadiums, programmes and on player kits, in a unifying moment that aims to get the nation talking about mental health. 

In a series of videos, Premier League players also reveal how they deal with stress and difficult moments in their careers to help others to improve their mental wellbeing.

On the same weekends, matches in the EFL and the Barclays FA Women’s Super League will also support the initiative.

Heads Up, a partnership between Heads Together and The FA, aims to harness the influence and power of football to generate the biggest conversation ever on mental health, building on the great work already happening across the game.

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