'The People's View' series from the Premier League celebrates football at all levels.
We'll hear first-hand experiences of life across football, including from those who benefit from the League’s funded programmes.
This is the game we all love, and these are views from the community.
Helen Hardy is founder and CEO of FOUDYS, the world's first female-only football shirt retailer. She is also the founder of Manchester Laces, an inclusive football club for women and non-binary players.
This is her story.
"I'm from Newcastle, which feels a bit full circle being in Manchester. I grew up in the North East, which is just football paradise. But I am going to say that!
"My first game was Newcastle United versus Manchester United in 1996. We won 5-0, one of the most iconic matches.
"You don't realise because you're six years old, it was odd being a fanatic, that took a few more years. I did feel I was one day going to step out on the St James' Park pitch and play alongside David Ginola and Alan Shearer.
"I was playing with boys and then I was suddenly being cut out because there weren't any offerings for girls, I just accepted it.
"I love football, I kept watching, but you're just told 'it's not for you.' Then in 2015, I'm living in London, and the England women's team get to the semi-finals of the FIFA World Cup. I remember thinking, 'this team is unreal.' I was up to two o'clock in the morning watching them.
"I got tickets to the UEFA Women's Euros in 2017 in the Netherlands and again England go out in the semi-finals. I was reigniting my love for football, playing, watching, and for the first time accessing women's domestic football.
"You go to women's football and I felt at home. There's LGBTQ+ people, inclusive, driven towards a different type of fan. I fell in love with this space and watching women that were inspiring.
"It's really positive. I want Newcastle United women to do well. I want the London City Lionesses to do well, I want Lucy Bronze to do well. I want Arsenal Women to do well.
"I flew to the World Cup in France in 2019 and we had the Red Roses kit, which was stunning. I needed this shirt, we're in a World Cup, this should be on every website, and it wasn't happening.
"In 2020, that I decided to launch the FOUDYS website selling women's replica football shirts.
"I got the rights to the Women's Super League personalisation. I quit my full-time job, pulled pints in the evening and printed shirts in the daytime. I'm so glad I made that decision.
"We're a football mad family. My sister and I, we're a brilliant team. Out there, people know, my mum and dad, it's very personal to me. I can't imagine a world where I'm not here on Sundays, because then I've lost the whole reason I did this, to be in this space.
"I feel pride when people are wearing Newcastle United shirts with the correct name sets because we're the only people in the world that do it. You see a Man City shirt and it's got a WSL badge and the Alex Greenwood name on it. You feel together, this feeling that I want to give people that use FOUDYS.
"I named my business after Julie Foudy, two times World Cup winner and Olympic gold medallist. She won equality for university athletes and with Megan Rapinoe, got the US Women's National Team on equal pay.
"I messaged her on X to tell her that I named my business after her. She replied within hours, ‘I am so honoured, that's amazing!' Fast forward two years, she's a shareholder.
"The infrastructure in women's football is really special, and also a lot of women behind the scenes working their butts off. The Premier League has the opportunity to support that infrastructure from the bottom up, the long-term win is more girls and women accessing football."
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