Tuesday 27 August 2013
The Premier League has been recognised for its work encouraging young people into business by winning a prestigious national award for its Premier League Enterprise Academy project at the 2013 Enterprising Britain Awards.
The award, in the 'Promoting Enterprise' category, was announced on Tuesday by the Government's Department for Business, Innovation & Skills, and acknowledges the League's commitment to "its great work in using its brand to provide tailored support for enterprise in local communities across the UK".
The Premier League Enterprise Academy project engages, inspires and unlocks potential in young people by delivering a portfolio of programmes and events based around real-life football business scenarios. It has engaged over 80,000 youngsters, with 92% of those taking enterprise qualifications attached to the project successfully obtaining them.
Set up to help teach 11-19 year-olds the basic principles of business and self-employment, PLEA uses professional football clubs' brands, businesses and workplaces to deliver a range of interactive learning opportunities, teaching young people about the basic principles of business, enterprise, employment and self-employment.
"We have now engaged over 80,000 11-19 year olds in enterprise activity"
"It is great to see our Premier League Enterprise Academy programme being recognised with this Enterprising Britain Award," said Richard Scudamore, the Chief Executive of the Premier League. "Since first collaborating with the Department for Business, Innovation and Skills in 2008, we established Enterprise Academies at twenty of our clubs."
"Through these Enterprise Academies we have now engaged over 80,000 11-19 year olds in enterprise activity, building on the interest they have in football and their local club to teach them a wide range of valuable skills," added Scudamore. "The hands-on nature of the project means that these young people take on real-life business challenges that our clubs face, giving them the practical experience to move into the working world well-equipped to get their first job."
Every year the Premier League also stages the Premier League Enterprise Challenge, which aims to encourage and develop a variety of business skills in these young people including problem-solving, creativity, innovation, team-work and enterprise.
Each of the clubs with a Premier League Enterprise Academy are invited to take part, with the clubs holding their own competition involving local schools. The final sees the winning school teams present their responses to a specific football-business challenge to a ‘Dragon’s Den’ style panel of experts, who then pick the winner.
Last year’s final was held at the Department for Business, Innovation and Skills, witnessed by Enterprise Minister Michael Fallon, who said: "Getting young people interested and engaged with enterprise is vital if we are to inspire the next generation of entrepreneurs. The Premier League’s Enterprise Challenge is a creative way of kick starting a passion for business in young people. It gives them a real taste for business by pitching their ideas to a panel of business experts."
The Premier League has invested over £1.3m into grants to club community schemes to run the PLEAs. This funding has generated over three times that amount again in partnership funding sourced by the Premier League and individual clubs including financial support from schools benefitting from the programme, football club corporate partners and sponsors, Regional Development Agencies, Universities and the Department for Business, Innovation and Skills.
The Premier League has also now been put forward as one of the United Kingdom's two nominations for the European Enterprise Awards, which takes place in Lithuania in November.