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Sunday 26 May 2013

Everton's 'Ambassador' scheme to help youth

Teenagers will enhance job prospects by working with club to assist on matchdays

  • Denise Barrett-Baxendale with Liverpool Mayor Joe Anderson

  • LFC Foundation Youth Ambassadors helped out at the Premier League Schools Tournament

Everton in the Community is launching a new programme in conjunction with the Mayor of Liverpool to improve the employability of young people across the region.

The official charity of the Barclays Premier League club has secured funding from Liverpool City Council to deliver a scheme which offers young people aged 16-24, who are unemployed and out of education or training (NEET), the opportunity to gain vital work experience to improve their job prospects.

“Young Ambassadors” will give local young people the chance to work with Everton in the Community on a matchday and at other events, and also attend weekly workshops to improve their CVs and chances of securing full-time employment.

“We want to help move young people into work, giving them the skills and confidence they need to get on in life,” Joe Anderson, the mayor said. “That’s what this scheme is all about. I’m proud to be a Blue, and I know this is a scheme that will do Blues all over the city proud.”

"We want to help move young people into work, giving them the skills and confidence  to get on in life"
Joe Anderson

Under the agreement the young people involved will earn a remunerated salary for the events they attend.

“This scheme will allow those furthest removed from the jobs market the chance to gain experience, confidence, qualifications and remuneration, which will help them secure employment in the future,” Denise Barrett-Baxendale, chief executive officer of Everton in the Community, said.

The Young Ambassadors, or "Game Makers" as they will be known in and around Goodison Park, will take on a role similar to the volunteers at London 2012, and offer assistance to home and away supporters on a matchday. The Ambassadors will be situated in a variety of locations, including Liverpool city centre, Lime Street Station, bus stations, Stanley Park and County Road.

The programme will complement one set in place by Liverpool FC Foundation last year. The LFC Foundation’s “Youth Ambassadors Scheme”, in partnership with Liverpool City Council, has provided 50 young people aged 16-19 part-time employment with the club. From the initial phase of 25 youngsters who started out in April 2012, 10 have moved into full-time employment with new organisations as a result of the training, experience and confidence gained during the programme.

The teenagers from the programme also played a key role in facilitating the smooth running of the Premier League Schools Tournament at Anfield this month.

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Key Points

  • Everton in the Community launches programme to boost employability of local young people
  • 'Young Ambassadors' scheme will allow teenagers to get paid work on matchdays
  • The programme will complement a similar project put in place by LFC Foundation last year
Tags: Everton