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Thursday 19 April 2012

Premier League gives sporting boost to Indonesia

Chief Executive Richard Scudamore sees coaching project in action in Jakarta

MP David Willetts and Richard Scudamore met local coaches at the Jakarta project

Read the full Premier League Creating Chances report

The Premier League has been playing a key role in helping promote sport to schoolchildren in Indonesia.

Chief Executive Richard Scudamore was joined by Universities and Science Minister David Willetts MP during a trade mission to the Far East.

And they visited Jakarta during the trip to see a key project which is training teachers and social workers to activate youth leadership through sport.

Scudamore told that the people of Indonesia had a strong passion for the Premier League.

"it is so easy when you say 'Premier League'. They are so knowledgeable"
- Richard Scudamore

"I spent time talking to local businessmen and local football people and we went on a visit to a school in Jakarta," he said.

"I spoke to the children and the teachers and it is so easy when you say 'Premier League'. They are so knowledgeable.

"We watched the activities. The children have only a cobbled courtyard as their playground and they have to play in there.

"They had created a fantastic project there."

The project involved a training session with street children and social workers and coaches trained by Premier Skills - the Premier League’s lead international development initiative which helps the development of community coaches and referees all over the world.


The Premier Skills programme is delivered in conjunction with the British Council.

And Scudamore and Mr Wiletts saw the children put through their paces in the scheme, which is also inspired by the hugely-successful Kickz project.

Kickz has the the aim of using football to bring communities together and engage young people.

Scudamore added: "The Premier League is a strong supporter of football and education in Indonesia.

"We are confident that we are not only helping prepare future footballers in Indonesia, but also helping prepare the next generations of Indonesia's leaders."

As part of the London 2012 international sport legacy programme, the British Council runs its International Inspirations Programme, which aims to increase access to high quality and inclusive physical education, sport and play for children of all backgrounds.

The British Council’s Country Director Keith Davies said: "The British Council believes, we can use the power of sport to forge better international cultural relations, particularly the world’s children."

The British Council has established 20 school links between the UK and Indonesia which work in partnership with the Ministry of Social Affairs to give new sports and lifestyle opportunities to underprivileged children.

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Key Points

  • Premier League promoting sport and fitness programme in Indonesia
  • Chief Executive witnessed a project in action in Jakarta
  • Similar schemes being promoted across the country